From man to brand
The story of 18.21 Man Made starts with hairdressing guru Angel del Solar. At the age of 15, he was already standing with scissors in hand at the famous Peluquerias Romero in his native Spain. As an International Educator for the leading Pivot Point, he trained teachers in Spain, Russia, Portugal and Argentina, then moved to Seattle. Here he became a member of the Gene Juarez Artistic Team and owner of three Angelo Mendi Salons.
American Dream
Angel's career is a series of successes. In the US, he was named 'The Best in Youth' in the hairdressing industry by American Salon Magazine. He styled many Hollywood stars, including at the Oscar and Emmy awards, and was a stylist for more than fifty major magazines such as Allure, Vogue, Cosmopolitan and Elle. Angel was also a key team member for the PureOlogy / L'Oreal Artistic Team in the US and a driving force behind The Exchange hairstyles for Redken in New York. He was Art Director for FHI Heat, Enjoy Hair Care and HBL Hair Care. His fame in America became even greater due to the many makeovers and fashion shows on TV. A documentary about his exceptional life in America was even broadcast in Spain, as an example of the American Dream.
Different from all other men's brands
After seeing and experiencing everything in the hairdressing profession, Angel came to the conclusion that grooming products for men had become 'everyday' and were similar. Too many products with too little added value. Together with his brother David and partner Aston LaFon, he decided to launch a new brand. Unlike all other brands that have been put on the market before, made for and by men: 18.21 Man Made.