In Japan they have an old philosophy called WABI SABI.
It's about seeing beauty, perfection in things that aren't perfect. The zen garden with perfectly raked pebbles and the imperfect mossy rock that lies in the middle of it. The face of a beautiful person that is not perfectly symmetrical, as it never is.
Perfect knives are made by robots in factories, they are perfect in every way. A legion of designers used their computers to calculate the ultimate perfect knife. Robots make thousands of that same knife. BUT it has no soul, no personality.
When you buy an iPKnife, you buy a piece from me, the maker. I lost sleep over the design, made countless drawings, tried different approaches, just to get it right. I felt the properties of the steel change as it slowly turned into a blade. I gave it a soul. You will continue to give it soul by using it.
